FOUNDER / THE ATHLETE AUTONOMY PROJECT
Former Division I athlete. Athlete development strategist. Founder.
01 / FOUNDER
James Davison Jr., professionally known as Pr1mo, is a former Division I baseball player at the University of Miami and an athlete development strategist. His perspective was formed inside the demands of performance—and refined through the work of helping young athletes navigate everything performance does not teach.
02 / THE OBSERVATION
The question emerged from a simple pattern: athletes are often surrounded by capable support while still needing to learn how to communicate clearly, organize their lives, make considered decisions, and take responsibility for what comes next.
03 / WHY ATHLETE AUTONOMY
The Athlete Autonomy Project exists for the period when an athlete must grow from being supported to being capable. Not alone. Not without guidance. But prepared to participate thoughtfully in the communication, relationships, decisions, and responsibilities that shape an opportunity.
04 / THE MISSION
The project does not seek to remove parents, coaches, advisors, or resources. Its purpose is to develop athletes who know how to use their support systems while progressively taking ownership of communication, organization, decisions, relationships, and responsibilities.
James Davison Jr. | Pr1mo
Founder
The Athlete Autonomy Project